31.08.2025

According to the U.S. Department of Agriculture (USDA), poultry meat will continue to dominate animal protein consumption in the United States in 2026. Data from the Economic Research Service indicate that per capita availability, used as a proxy for consumption, will rise slightly compared to previous years, underscoring the central role of poultry in the American diet.
Broiler meat is projected to remain the most consumed animal product. Per capita availability in 2026 is forecast at 102.8 pounds, equivalent to about 46.6 kilograms per person. This steady growth reflects competitive pricing compared to beef, increasing consumer perception of poultry as a healthier protein source, and strong demand from the food service and quick-service restaurant sectors.
Turkey consumption, which has been declining for years, is expected to stabilize and even increase slightly. Per capita availability is projected at 13.6 pounds, or about 6.2 kilograms. Although far below broiler levels, this modest recovery may signal renewed consumer interest, supported by seasonal demand, product diversification, and positioning in the health-food segment.
In contrast, beef consumption is projected to decline further to 56.9 pounds (25.8 kilograms) per capita, while pork is forecast to rise slightly to 50.9 pounds (23.1 kilograms). Together, these figures highlight the continuing dominance of poultry meat in the U.S. protein market.