19.10.2012
The advertisement of antimicrobial medicines to farmers in the UK will be banned from 2013.
The Veterinary Medicines Directorate (VMD), which regulates veterinary medicines in the UK, announced that the Veterinary Medicines Regulations will be revised next year to take account of the change which the British Veterinary Association (BVA) has been calling for. The change has come as a result of the European Commission’s view that the UK did not correctly transpose the European Directive 2001/82/EC which prohibits the advertising of certain veterinary medicinal products to the ‘general public’.